Columbus Ohio real estate

The Best Open House List in Town, isn't real estate still local?

Active Rainer Carolyn Nelson of North Carolina wrote a nice blog entry about a Free Open House Ad opportunity,

Open House"Welcome to Neighborhood Open Houses. 

Finally, one place to find Open Houses in your area. Maximze your open house traffic by listing your open house here on line at Neighborhoodopenhouse.com "

The site has a map of the US.  Most states have no open houses, some such as Flordia have many...

Neighborhood Open House Link broken because they spammed me.

Florida:  "Page 1 - 29  with total of 284 Records"  but many of them are old ads:


"View Altamonte Springs 3 Bedroom(s), 2 Bathroom(s) $150,000 10/07/2006
View Boca Raton 3 Bedroom(s), 2 Bathroom(s) 599000 09/17/2006
View Boca Raton 3 Bedroom(s), 2 Bathroom(s) $1,240,000 09/10/2006
View Indian Rocks Beach 2 Bedroom(s), 2 Bathroom(s) $695,000 8/27/2006
View Lake Wales 3 Bedroom(s), 2 Bathroom(s) $209900 09/10/2006
"

All past.... I guess the agents just leave the ads on for the exposure on the property after the 8/27/2006 open house or the 09/10/2007 open house... but if it is mostly old ads what does it mean to the consumer looking for open houses?

A couple of years ago What's Open Sunday.com (link broken not because they spammed me but because Neighborhood Open Houses did)  was introduced, based in Central Ohio, Columbus was the first market these paid online open house ads were sold. WhatsOpenSunday.com says: 

"Welcome to the house hunter's one-stop-shop for open houses in your area and around the country.  
 
You've arrived at the nation's premier site dedicated to Open Houses! At WhatsOpenSunday.com, we have the house hunter in mind. We've put it all at your fingertips, so you can find exactly what you're looking for. We specialize in relocation help and open house listings for Columbus and Central Ohio and the entire USA. Our residential open house and real estate listings include existing homes, spec homes and new construction homes for sale. Preview all the Open Houses and invest your time visiting only the one's you really want to see."

Searching WhatsOpenSunday.com today

"Where do you want to look?"

Columbus, Ohio. I search using the broadest most open search criteria.... searching for all open houses.


"No open houses matched your search criteria. Please try your search again.
Use the Basic Search for more results. "

Well gee I live in Columbus Ohio,,, why would I look for open houses in another part of the country? I guess it is just saying to broaden the areas, or price ranges, but they have no ads.


"Where do you want to look?"

Dayton Ohio

"SORRY!

WhatsOpenSunday.com isn't available
in your area just yet."

Cleveland, Ohio?

SORRY!

WhatsOpenSunday.com isn't available
in your area just yet.

Florida (the whole state)

SORRY!

WhatsOpenSunday.com isn't available
in your area just yet.


North Carolina (the whole state)

SORRY!

WhatsOpenSunday.com isn't available
in your area just yet.

You get the idea... WhatsOpenSunday.com started in Columbus Ohio...It was not successful.  A few weeks ago one agent was advertising on it.   I could be wrong but I don't believe the site ever had 2 dozen homes advertised on a given Sunday.  What's Open Sunday is not free like the service that Carolyn wrote about.  It was designed to make money selling internet open house ads to real estate agents.  After awhille this site also had a bunch of old ads to make it look like there was something there for buyers to look at.

Advertise  WhatsOpenSunday.com says in part:

"WhatsOpenSunday.com is a free-to-the-consumer, house-hunter-centered site focused only on ONE thing: showing house hunters open houses for the coming week in one location. Our goal is to remove the hassle of searching for open houses, and provide potential homebuyers with a quick, easy, and efficient way to help them spend their time well on Sunday.


While our focus is helping the house hunter, our customers are real estate professionals. We are NOT competitors, but rather another partner in your marketing efforts. We're here to help you AND your potential clients!"

The place to look for Open Houses in Columbus Ohio, is on HER Real Living's website.  These ads are of course free to HER Real Livig Agents.   

HERLiving.com Open House List this week is relatively small, last weekend was Super Sunday I believe there were over 500 open house ads online.  HER Real Living took entries for drwawing for a $2500 Wells Fargo Visa Gift Card.   It's still early in the week, the number will grow but it probably will not be a big weekend for open houses since last week was.


Open Houses for Sunday, October 15, 2006

Open House Search Results:  
110 Properties Found
.

The HER Real Living site says of Open House's: 
 

"And, if you find open houses you'd like to visit this weekend, log on to your MyRealLiving account now to save them to your calendar and share your picks with your agent. "

When consumers are done looking at open houses they can look at the newest listings, or the Real Deals, or new construction, or Luxury home or look for an HER Real Living real estate agent or....sign up for email alerts or do a bunch of other things all on our company site.  I don't understand why more companies don't take a similar approach. Why use ads whether they are free or paid to increase someone elses websites traffic?  Is a free ad elsewhere really such a great idea?

Isn't real estate local?  Why would consumers be looking at a site with a map of the US to find neighborhood open houses on Sunday?

Compliments of Maureen McCabe Real Living HER Worthington 614-388-8249

 

Edit : Links changed 3-2011 because of changes in company websites.  Links were dead.  The site quoted is no longer available but that's what it used to say!

------------------------------------------------------------------------------------------


This post provided by Maureen McCabe HER Realtors*

Contact Maureen McCabe of HER Realtors* - 614.388.8249

HER Realtors  Maureen McCabe

Search Columbus mls

email: MaureenatMaureenMcCabe.com  at = @

*Real Living HER

Information is deemed to be accurate but should be verified to your satisfaction.  Information provided herein is supplied by several sources and is subject to change without notice.  Opinions expressed are solely those of Maureen McCabe.

 


 

Comment balloon 23 commentsMaureen McCabe • October 11 2006 12:41AM

Comments

Maureen,  Does HER Real Living provide the open house list for you or do you extract it from the MLS?  I've seen your link for open houses before and keep forgetting to ask.
Posted by Bonnie Erickson (Tangletown Realty) almost 13 years ago

Welll... it is linked to our RealTime listing, which is separate but equal to the MLS...When we put a house on the market, it is on our website immediately with pictures as a RealTime listing. The RealTime listing then become the basis for Open House ads, Real Deal ads, our print advertising, our direct mail advertising etc. We or the office staff have to put it on MLS too and then the two listings are merged sorta kinda. A RealTime listing can  have more photos than the MLS.

To do the Open House Ad, I just click on a link on the Real Time listing, write a line of copy, it pulls the link to the Real Time listing with photos, maps, etc.

Putting a Real Living RealTime Listing ad on is a lot easier than putting a listing on  Point 2 to me.  

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 13 years ago

Maureen I love those big open house weekends; Howard Hanna does an open house extravanza too with a goal of matching the number of open houses to the year; so this year we had 2006 (this included Western Pennsylvania too).  Kind of nice to see all those open houses for your own company, isn't it?

I laughed out loud when I got to the part where you tried to find open houses in all of North Carolina and there wasn't one!  We'll have to see how this new site works out!  Thanks for a chuckle when I should be sleeping and am not.

Posted by Carole Cohen, Realtor, ePRO (Howard Hanna Cleveland City Office) almost 13 years ago

Carole,

Carolyn who wrote the entry is in NC, but she is a VA she may work with agents from all over the country but that is just one of many states that this free site does not have any listings. 

Most states that site  does not have open houses.  It had 4 or 5 in MN, 4 in GA, a number in TX.  I did not pay attention to whether those were upcoming open houses or just old ads.  I can see the agent wanting the old dead ad to sit there but if a consumer is looking for open houses and all are from the past couple of months ...

2006 open houses is a lot... our 500 last weekend were just Sunday, I never paid attention to how many there were on Saturday.  I just pay attention to Sunday because of What'sOpenSunday.com  We have lots of new construction open house on our company website through out the week.  I believe our 500 Open Houses last Sunday was Central Ohio only... not Dayton, not Cleveland....because this is HER Real Living, real estate is local.

 

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 13 years ago
In actuality, Columbus is bigger than Cleveland now anyway! You even have a Container Store and we don't...at least not yet. Good store too! Yes, real estate is local, I cannot imagine trying to position yourself as a website for open houses around the country. I'm off to check out the site now anyway lol.
Posted by Carole Cohen, Realtor, ePRO (Howard Hanna Cleveland City Office) almost 13 years ago

In response to Maureen McCabe's post and her own search.

Carole posted: "I laughed out loud when I got to the part where you tried to find open houses in all of North Carolina and there wasn't one!"

Hmmm, was there an incorrect assumption made? I found it ironic that the first instinct was to look for open houses in NC. Secondly, to assume that because there weren't any listings in NC, the suggestion to use the site was unfounded. Ever thought that maybe by chance there were postings from the agent in NC but those are the agents that decided to "not" let an expired open house ad remain online as a means of professional courtesy? Could be the same for some of the other states.

The purpose was not to point out what state has and what state doesn't have and open houses listed. The point was to list other opportunities to post your open houses.

Would buyers use the site? It's possible, why not. Anything and everything is possible with the internet that is the joy of it. You can search anywhere for anything and if it is available and it is what you want, you can buy it. 

Check out the homes listed on eBay. Who would think to look on eBay to buy a $2,000,000+ home? Someone that thinks outside of the box. 

Maureen posted: "but she is a VA she may work with agents from all over the country"

I'm a business owner. My profession is to provide services to brokers and agents around the U.S. The joy of what I do is that I get to experience diversity. Not only in people and culture but also in technology.

I am always exposed to new opportunities and capture each with an open mind and a lust to learn more. I have the pleasure of learning a great deal about the real estate laws of all states in which I provide services. I get the opportunity to work with new and experienced agents. You see, I am a person that an agent call and rely on to take a transaction from list to close without skipping a beat. I am the person that helps establish a process so the agents I work with can do what they do best.  I am the person my agents rely on to find new ways to market each property listed so a buyer is obtained. I’m one of the thousands of Real Estate Assistants that work behind the scenes and make things happen!

 

Posted by Carolyn Nelson, Your Triangle to Triad Real Estate Expert! (Realty One Carolina, LLC) almost 13 years ago

I came across this one a while back

http://www.openhouseforum.com/

I suppose I could do something useful, and make a list of all the Open House websites that are out there.  So if anyone has any other URLs for sites to list your Open Houses, just keep adding them here.  Thanks.

Posted by Cheryl Johnson almost 13 years ago

I admit I assumed Cariolyn would be posting NC open hosues until I started writing and thought "she's a VA" real estate is not as local for VAs as it is for me and other real estate licensees!

NC was the first state I looked at, then Ohio (self centered?) then MN for some reason... hanging out with Bonnie too much... then Florida... Leanne....  

 

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 13 years ago

Carolyn it was a good thing to point out regardless of whether or not the site 'makes it'. And Maureen may be on to something because 'local' due to the internet does seem to incorporate bigger areas than before. It's yet to be determined if people seeking open house information will feel the same way. I post ads (regular ones) in Harmon all the time Maureen, and no one seems to be reading those either!

Posted by Carole Cohen, Realtor, ePRO (Howard Hanna Cleveland City Office) almost 13 years ago

Carole:  >>>and no one seems to be reading those either! 

There's one person that is always reading those ads for sure:  Your seller!  If our input-intern runs a day late on Craigslist postings, for example, you can bet our sellers are on the phone, asking "why aren't we on Craigslist??!!"

Posted by Cheryl Johnson almost 13 years ago
Oooooh Cheryl how true!
Posted by Carole Cohen, Realtor, ePRO (Howard Hanna Cleveland City Office) almost 13 years ago

I'm of the mind that the majority of people who pick up those (expensive to advertise in) magazines are sellers looking for their own ad by their agent or agents sending a copy of the ad to their seller.

RE: the "open house" site Carolyn mentioned... there are a couple of South Florida agents advertising upcoming open houses (one of whom is a member of AR... so perhaps that's where she found out about the site).

Posted by S. Leanne Paynter ☼ Broward County, FL, Davie, Plantation, Cooper City & Weston Specialist (United Realty Group, Inc.) almost 13 years ago

No Carolyn has put listings on the site for agents she works for... maybe she works with some of the  S. Florida agents.  ?

Wouldn't you rather have Open Houses on your website to lure people in rather than giving it to someone else to generate traffic (even if it is just the sellers looking at it) ?   

  

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 13 years ago
Thanks for sharing that info. It sparked a great idea for me to use. I appreciate it, Maureen
Posted by Gena Riede, Real Estate Broker - Sacramento CA Real Estate (916) 417-2699 (Riede Real Estate, Lic. 01310792) almost 13 years ago
What would we do without everything on the internet. I try very hard to stay up with technology. It really changes fast. And new ideas everyday. Thanks for sharing.
Posted by Susan Trombley, Broker/Realtor, Raleigh, Cary, Wake Forest, Youngs (Trombley Real Estate) almost 13 years ago
In addition to posting open houses on HER's site (which gets the most traffic by buyers wanting to see what's open), I also post it on Realtor.com since I subscribe to the Showcase feature for my listings. And guess what ... as other blogs have indicated ... I get no hits on the opens on Realtor.com.
Posted by Elaine Reese, REALTOR® in central Ohio (Real Living HER, Powell Ohio) almost 13 years ago

Elaine wrote:  "which gets the most traffic by buyers wanting to see what's open" of HER Real Living's Open House list.

If you have 300-400 open houses locally on a list, that is where buyers are going to go.  I stopped paying attention to the Open House list on CBKT's website.

I used to get emails about local Open Houses from What'sOpenSunday.com and I would compare with HER Real Living's list and CBKTs list.... I don't get emails from WOS.com anymore so I have not been paying attention to the CBKT list either.  Both CBKT and HER's list were always much bigger that WOS.coms list.

The other lists are a good idea for small real estate companies that don't have the volume , but how can they become THE LIST!

 ?????

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 13 years ago
I used to check CBKT's list to see if they were holding any open's in an area where I was planning to, just to coordinate the efforts. But they changed their web site some time ago and it's just too time consuming (too many clicks) to get the basic info.
Posted by Elaine Reese, REALTOR® in central Ohio (Real Living HER, Powell Ohio) almost 13 years ago
What kind of traffic are your open houses drawing, Maureen?  I've had miserable results from open houses in the Minneapolis area lately.  They have become a true waste of time!
Posted by Bonnie Erickson (Tangletown Realty) almost 13 years ago

ooops Bonnie asked a question waaaaaaay back in October and I did not reply.  I just added this to the new open house group and saw the question there...but October 15-16 was kind of traumatic for me on Active Rain....I believe Elaine and Tracy quit Active Rain and took down their blogs on the night of the 15th... Better late than never???

I don't remember what kind of traffic we had in October now...

Last Sunday I held a new listing open and had five couples through.  Five good couples.  This open house is not in my coveted area for open houses.  It is in an area which is a maze... I did not have enough signs to get people there via signs and I am not sure if you have to take that many turns if you can get people there.... at least in this kind of neighborhood.  Everyone came from the internet.  That is a good thing.

The week before I had another listing not too far away open house and I want to say I had four couples through.  That house is in a quiet village but off a main Columbus street... so I do get people who just see the signs.  I had a listing in that area a year ago, the people who bought it came through all but one of the open houses I held.   

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) over 12 years ago
I looked at that open house site and it is pretty worthless.  I agree with other's posts - why would people search a site that has barely any open houses posted?  You can post open houses on Realtor.com - now that is a site that consumers actually look at.
Posted by Adam Brett, The Adam and Eric Group, Fullerton's Finest (The Adam and Eric Group) almost 12 years ago

Really?  I am not a fan of REALTOR.com so I did not realize there was a list of open houses there.  Locally consumers look at our company website for open houses.  

Is it a list of open houses for an area or is it just the ability to note an open house on a listing?  

 

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 12 years ago

Gosh I just got spammed via ActiveRain email based on this entry from NeighborhoodOpenHouse.com They have nothing in Ohio but they thanked me for the mention and told me to list my Open Houses on their list. 

I am certainly not endorsing the company, I think real estate is local and open house lists ought to be. My open houses are on the best open house List in Central Ohio,  Real Living HER's list.   

  Your search for home in State - Ohio with city - All Cities 

- Search found no listings -

Back

New Search

How would you know if you posted info on a list like this that it would not be scraped. Or is the info so minimal it would not matter. 

I guess I will break the link in the entry since they are spammers.

 

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 12 years ago

Participate