A home seller plying buyers with booze? "Home Seller offers $1000 in Booze to Buyers"
Booze and food?
Hmmmmm home buyer incentives
The home or the incentive is not in Central Ohio... The headline of the MSNBC article is "home seller offers $1000 in booze to buyers" but the last paragraph says:
"It’s become kind of a talking point," according to the general manager at the nearby establishment, "As far as whether it’s going to work I don’t know. The rallying point seems to be actually how to spend the $1,000s. The best idea I’ve heard is a family of four coming in once or twice a month, enjoying a meal and going on their way."
The family of four selling the townhouse in a Chicago suburb is offering an incentive to the buyers of their home a $1000 tab at a nearby dining and drinking establishment. It's a neighborhood place, it's called "Grandpa's Place." If you were selling your home is there a neighborhood place you would want to work with to increase showings of your home? A restaurant or bar nearby that you would work with?
The Glenview Illinois home seller seems to believe showings have picked up. The article says:
“Before the promotion we had two showings in seven weeks," The article goes on, "Since the promotion, ... we’ve had nine. It used to be that sellers would make cookies for buyers to show them that they were good. Now the onus is on the seller to sweeten the deal.”
Central Ohio incentives - home selling
I remember about 2007, 2008 Central Ohio home sellers using Michigan game tickets as an incentive to get their homes sold. Not every home seller in Central Ohio is a season ticket holder. Does the Ohio State - Michigan game even have that kind of draw in 2011?
Central Ohio neighborhoods
A neighborhood place...
It's good for the business, "Grandpa's Place"; is promoting the neighborhood home for sale. It sounds as if there are a number of homes for sale in their neighborhood.
Are incentives to increase traffic a good idea?
In my opinion no one is going to buy your place because of a $1000 tab at a nearby Central Ohio restaurant (or bar.) Will more people see your home if you stand out from the competition in some way? Maybe.
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Photo Credit: That is the world famous Ohio Deli Dagwood Sandwich, in Columbus, Ohio. The photo Dagwood Sandwich Ohio Deli is part of Sam Howzit's Flicker photostream. The photo is licensed with a Creative Commons license which allows me to share it here. He reports he ate 3/4 of the sandwich. Looks like a Coke in the photo... no booze....
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This post provided by Maureen McCabe of Real Living HER
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